五福集团是本地一家咖啡连锁店,专门销售传统咖啡。让消费者可以在舒适的环境中,以及能负担得起的价格下,品尝到传统咖啡和本地美食。

2010年,五福集团在新加坡开设第一家咖啡店,该品牌率先打造了价格实惠的美食风格,将本地美食汇集一起,从而彻底改变了新加坡咖啡店的传统格局,为居民或就业人士提供舒适的用餐环境,提倡大家喜爱的本土味美食,认真用心的满足老饕们的味蕾。

与此同时,五福集团旗下的天佳海鲜,也很受街坊邻里欢迎,对许多人来说并不陌生。天佳海鲜是由进 Mr Poh Chye Sing和Mr Johnson Lim共同创立,主要是为消费者提供新鲜的海鲜佳肴,各类的美味中餐,也让消费者品尝到家的味道。天佳海鲜一向来都标榜着以咖啡店煮炒的价格,在租屋区为顾客提供大酒楼的水准美食。

五福集团将继续把业务扩张,目前在新加坡设有12间咖啡店,希望可以为顾客做到暖暖人心,满满回忆的宗旨。

About Us

WU FU Group 五福集团

WU FU Group is a local coffee chain store that specializes in selling traditional coffee. Allow consumers to taste traditional coffee and local cuisine in a comfortable environment and at an affordable price.

In 2010, WU FU Group opened its first coffee shop in Singapore. The brand took the lead in creating affordable food styles, bringing together local delicacies, thus completely changing the traditional pattern of coffee shops in Singapore and providing residents or employed people with comfort. The dining environment promotes the local food that everyone loves, and satisfies the taste buds of the gluttons earnestly.

At the same time, Ocean Seafood, a subsidiary of WU FU Group, is also very popular among neighborhoods and is no stranger to many people. Ocean Seafood was co-founded by Mr Poh Chye Sing and Mr Johnson Lim. It is mainly to provide consumers with fresh seafood delicacies, all kinds of delicious Chinese food, and let consumers taste the taste of home. Ocean Seafood has always been advertised at the price of being cooked in a coffee shop, providing customers with the quality of the restaurant in the rental area.

WU FU Group will continue to expand its business. It currently has 12 coffee shops in Singapore, hoping to achieve the purpose of warming the hearts of customers and full of memories.

Our Philosophy

我们的经营理念

The business philosophy of WU FU Group has always been to provide a stimulating dining experience, creating a safe and clean environment for everyone. We hope to bring back warmth food memories to all. Because of your support, WU FU Group is no longer a coffee shop in an ordinary community, but a coffee shop with continuous efforts and innovations in business methods. 

五福集团的经营理念是要为顾客提供令人感觉开心、暖心的用餐体验,打造一个安全与清洁的用餐环境。 我们希望将温暖的食物,美好的回忆带给所有街坊邻里。由于顾客们的热烈支持,五福集团不再是社区中的普通咖啡店,而是一间不断创新经营方式的咖啡店。此外也是一间与时并进,让顾客留下美好回忆的咖啡店。

Who We Are

Vision

我们的愿景

To be the home-grown leading of coffee-shop that brings in the affordable yet serving well-loved Singapore Local Delicacies at affordable prices housed in the comfort of Working industry/HDB Coffee shop. By offering the guiding principles of integrity, quality, service and relationship.

Mission

我们的使命

Serving with pride and working with Passion to deliver WU FU Group Promise.

Core Values

核心价值观

PASSION FOR PEOPLE
Respecting one another and creating a harmonious safe environment

 

PASSION FOR SERVICE
Delivering our uncompromising Integrity, Quality, and Service with a Smile.

 

PASSION FOR KNOWLEDGE
Always staying relevant and ahead of the rest.

 

PASSION FOR BUSINESS
Providing the best in everything. “Because of you.”

Corporate Social Responsibility

企业社会责任意识

WU FU Group is committed in giving back to the community. We believe that through good food, we are able to take towards harmony and a common goal among community groups. Driven by the mission to “We know that our efforts in this space are important to each of our diverse stakeholder groups. Corporate responsibility efforts attract top talent, engage employees and in still pride, build stronger customer partnerships, enable better connections with consumers, allow for transparent conversations with investors. It’s not just the right thing to do; it’s good business.”

 

If you are interested in partnering with us for lunch events or any other meaningful CSR initiatives for your community groups, feel free to contact us.